We’re currently shooting animals in Dubai Airport (with cameras not guns). It’s fun.
In the midst of the latest salacious celebrity news excitement, there has been an array of tut-tutting and they-should-know-better-ing in the direction of Apple and their CEO Tim Cook.
Unsurprisingly, having undertaken and extensive internal investigation into the leaking of nude photos from a bunch of celebs, Apple have concluded that Apple did nothing wrong and it was simply a case of hackers doing what they do best…guessing first pet’s and mother’s maiden names to gain access to the accounts of those least likely to worry about putting nudey pictures of themselves into the cloud for safe keeping. Read more
By Chris Jefford, campaignlive.co.uk, Tuesday, 01 July
Chris Jefford, the co-founder and strategy director of Hometown London, explains why the furore around Facebook’s “emotional” research should be a wake-up call to agencies.
Sitting having a pre-World Cup sunshine pint last Wednesday evening, I came across this interview with Jazzy B, founder of Soul II Soul, full of lessons on how to grow a brand through a people-shaped approach.
There were more than a few fascinating things to come out of this article around the trials and tribulations of IBM.
Central to the article is the challenge that a great company like IBM faces as the landscape in which it operates changes before it’s very eyes. The rise of fast moving, ever changing, consumer champions – driven by technology – have resulted in enormous encroachment into the corporate spaces normally occupied by the technology behemoths of the past 30 years… Read more